TikTok is introducing a updated setting that enables them to cut down on the amount of AI-created videos appearing in their streams. This move comes as the service disclosed that it currently hosts more than 1 bn AI-generated clips.
Testing and Rollout
The new functionality is being tested over the next few weeks before a global rollout. This development aligns with a surge in content created by AI, spurred by new content generation software.
AI Content on Other Platforms
It has been noted that approximately a tenth of the quickest rising channels on a competing service exclusively feature content made by AI. A significant portion of this material is classified as “AI slop”, a term for inferior, bulk-generated content that is often nonsensical or surreal.
“We know from our community that many people like content produced via AI tools, from AI artwork to educational videos, and we want to provide users the option to adjust the amount of that, based on their own choices,” commented a platform representative.
Scale of AI Content
TikTok announced that there are currently 1.3bn videos on its service tagged as AI-generated. Overall, more than 100 m pieces of content are uploaded to the app each day, making clips made by AI a limited percentage of its complete catalog.
Customizing Your Feed
Users will be capable of decrease or raise the amount of AI content they view by accessing the topic control feature in the application and selecting “AI-generated content”. Additional categories that are already be controlled under the tool cover current affairs, clothing, beauty, and movement.
Content Labeling and Policies
TikTok’s policies oblige users to tag lifelike AI-generated content, and it bans harmful fake videos of public figures or critical incidents. Any authentic-looking AI video that is unmarked can be removed under its community policies.
Additionally, the app will from now on attach an “AI-made” label to content made using its proprietary AI systems, or identified by an collaborative effort for recognizing artificial media. This step is intended to stop users from attempting to bypass the labeling process.
Responsible AI Funding
TikTok is additionally launching a two million dollar awareness program for professionals and organizations to develop educational content about ethical AI use. This project will assist non-profit groups dedicated to teaching programming and robotics.
Content Safety Approach
TikTok has supported its safety measures, following debate over intentions to make redundant hundreds of review team members in the UK. It is expected to cut hundreds of positions in its user protection division in its British office, with labor groups and internet security professionals expressing worry that people are being substituted by machine-led review.
A trust and safety lead stated that staff-based oversight would remain essential, but artificial intelligence can shield workers by eliminating the most distressing content ahead of it gets reviewed by staff. The platform announced a 76% decrease in explicit and harmful content reviewed by safety staff over the previous year due to reliance on its machine learning processes.
We believe it is crucial to combine staff and AI to ensure user safety,” the official commented. “We’ll have staff as integral to the approach, but we further consider it’s highly necessary to reduce exposure to dangerous material as quickly as possible, which is the area in which a extensive automated help is really helping us operate efficiently.”
